This presentation was designed to communicate the value of accountability and metrics as a cultural element of your MSP using the common metric of time entry and real-time time entry as a conversation vehicle.

Initially designed for a purely connectwise audience, the basic principles apply to any MSP using time as a COGS tracking method. The talk was also specifically designed to address the "why dont my techs enter time" refrain we hear at shows, and address the "lead from the front" mentality that many owners and managers in the space forget to do with metrics. The target audience was the lower OML MSP that had more than 3 employees but less than 50 (although it would apply to any MSP having trouble with this problem). The presentation was also designed to align with the SLI COA concepts being pushed at ITNation. It may need to be adjusted for a wider Rejection Con audience.

The idea is to help MSPs that are doing cogs time tracking gather more actionable data they can make business decisions on with tools like MSPCFO, while also enhancing the quality of life and mental health of their employees to improve retention and quality of work.

I had initially intended to provide some CW Specific gamification ideas, as well as some CW specific Deliverables they could take home with them. I'd still like to do that, and will need to workshop some ideas to make this more agnostic of PSA and include language that will appeal to AutoTask, Halo, etc.

There is also some sarcasm. :-)